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Global digital commerce jumps to $26.7 trillion (€22.5 trillion)
The dramatic rise in digital commerce amid movement restrictions induced by COVID-19 increased online retail sales’ share of total retail...


The Strategy only survives if it is sustained in details
Generalization does not help and it is difficult for each Company to identify what information is most useful to work with, in order to...


What do market relations data tell us about Necessity
Necessity presents itself differently in the relationship between supply and demand for products from Geographical Indications in...


New technologies to address global market needs
The global market needs for digitalization have been increasing in recent years and the agrifood sector is reacting in order to keep pace...


Is global digital commerce a source of opportunities or not?
At Go Origin we know it is! But only if three basic concepts are developed and understood: Necessity, Strategy, and Trend. How do we do...


Enterprise Europe Network (EEN) supports and advises firms for global digital commerce
The global digital commerce market continues to grow at a fast pace. Globally, digital commerce sales were estimated at €3.2 trillion in...


International Trade Centre - Guide to Geographical Indications
ITC’s Guide to Geographical Indications: Linking Products and their Origins (2009, 225 pages) provides hands-on advice to developing...


Geographical Indications – a European treasure worth €75 billion
Agri-food and drink products whose names are protected by the European Union as “Geographical Indications” (GIs) represent a sales value...
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